Rose & Crown Brewery
'DAN...INCE' That mystery lettering solved! [see Update 5.1.10 below]


Ipswich Historic Lettering: Bramford Road sign2014 image
Above: the broken 'BRAMFORD ROAD' street nameplate on the Rose & Crown; an equally battered street nameplate can be found on the former A.A. Gibbons building on the corner with Benezet Street.

Anyone walking regularly down Bramford Road from the busy junction with Norwich Road could easily miss this most elusive sign. The side wall of the Rose and Crown public house with its frontage and small triangular car park on the corner, extends down Bramford Road with the meeting room above. One can only conjecture the way in which the buildings were once put to use. The sign clearly states:
'ROSE & CROWN BREWERY
DAN... INCE'
The whole wall itself tells a story. One window bricked up, another cut into the wall right in the middle of the sign; some of the lettering obscured by a vertical iron wall truss and down-pipe.
Ipswich Historic Lettering: Rose & Crown Brewery 1   Ipswich Historic Lettering: Rose & Crown Brewery 22012 images
Above: the brick walls of the rear yard, the hall/meeting room which bears the lettering and the public house furthest from the camera with the junction of Bramford Road and Norwich Road at far the right. By July 2011 this pub closed with plans to turn it into a Kurdish centre and when these photographs were taken it looked as if people were repairing cars in the car park at the front.
Ipswich Historic Lettering: Rose & Crown Brewery 3   Ipswich Historic Lettering: Rose & Crown Brewery 5
By 2012 the black background and characters are bleaching and patchy (last photograph shows Cumberland House in the background).

Below: Those fugitive characters, in close up and enhanced, with heavy drop-shadow (plus two full stops) on a black painted panel.
[UPDATE 23.2.08: New management at the Rose & Crown has resulted in the upstairs meeting room at the rear of the premises (the outside wall of which we show here) being stripped back to bare brick and boards, to be used as a music venue. Vestiges of the old brewery can be seen - or imagined -  the 'rough hewn' look of the room adding to the period feel. However, it is closed in 2012.]
 
Ipswich Historic Lettering: 19i
[UPDATE 5.1.10: Dave Riseborough tipped us off about the CAMRA website (see Links) which contains fascinating historical background to some of the pubs featured. "Concerning the "DAN....INCE" letters under the Rose And Crown Brewery sign, something which I have wondered about since I was a child, I note that on the Suffolk CAMRA pub website the Rose And Crown had a landlord named Daniel Vince between 1855 and about 1879 - so maybe it is his name there." Here's a summary from that CAMRA page:

"1830s brew pub
My Parents Charles and Hilda Elvin were the licensees from 1944 to about 1948, after being bombed out of the Malthouse Pub in Ipswich. My sister Mary was born at the Rose and Crown on the 13th July 1946 and it has been suggested that she was the only female child ever born there? We moved to New Zealand in 1950 and I currently reside at the Gold Coast in Queensland Australia. (information from Geoffrey Elvin)

Recorded publicans
1823 Thomas Clarke [1]
1844 Westrop William Waller [2]
1855 Danl. Vince [2]
1869 Daniel Vince [3]
1871 Peter Johnson [4]
       Sailor/27/Gothenburgh, Sweden
1871 Esther Bunyard [4]
       Wife/62/Stowmarket
1871 Harry Banyard [4]
       Hawker/62/Stowmarket
1871 Alice Jennings [4]
       General servant/24/Sproughton
1871 Alice Jennings [4]
       General servant/24/Sproughton
1871 Daniel Vince [4]
       Inn Keeper/60/Bildestone
1871 Daniel Vince [4]
       Inn Keeper/60/Bildestone
1874 Daniel Vince [2]
1879 Robert Garrard [5]
1891 Robert Garrard [3]
1892 Robert Garrard [5]
1937 ALFRED WILLIAM CHANDLER [5]
1944-48 - Charles and Hilda Elvin
1952 PJ Flegg [5]
1956 PJ Flegg [5]

Information sources
[1] Pigot's Directory
[2] White's Directory
[3] Post Office Directory
[4] Suffolk Census
[5] Kelly's Directory]
So: 'DANIEL VINCE' it must be.

In the 21st century we are experiencing a growth in micro-breweries, often selling craft beers through limited outlets. This lettering reminds us that small brewing operations behind or below licenced premises (or in private houses), such as the St Jude's brewery are nothing new. Of course, the story of large-scale, commercial brewing in Ipswich, given its strength in malting barley, has left its mark on the town: The Unicorn Brewery (Catchpole) and Cliff Quay Brewery (Cobbold) still stand. Tollemache's Steam Brewery in Tacket Street and others have long disappeared.

Ipswich Historic Lettering: Gaye St sign
Just around the corner in the narrow Gaye Street was the somewhat mysterious, modern, bricked up shop frontage bearing the initials 'TFL' (what challenges would have faced the bricklayer if one of the initials had been an 'S'?). This laid back from the corner with Benezet Street.
[UPDATE 23.2.08: This example has now been demolished and builder's shuttering now surrounds the corner site. Note that Slavery abolitionists, celebrated in Ipswich street names – someone once said that they included a Quaker called Claude Gay(?) – even though this street name includes an 'e' at the end.] This area was demolished and redeveloped as housing, post 2008.
2000 image
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2004 Copyright throughout the Ipswich Historic Lettering site: Borin Van Loon
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